My Cart

Close

FASHION FORECAST: TOP 5 THINGS TO INFLUENCE YOUR 2018 STYLE CHOICES

Posted on
Based on an expert analitic report here's what we came up with and the surprising thing is that many of the ideas match with the looks and trends we've also hedged bets on for Spring/Summer 2018. 
Continue reading to see the main retail trends — and shop some of our favourite pieces to follow them.
 
1. BURSTS OF SUNSHINE 
Due to the analysis data stylish people want their clothes to be brighter, lighter and more cheerful. Follow the trend with our expertly curated edit here.

BUT if you're scared of doing a full sunshine-yellow look, just opt for one shoes pair or a small belt detail to catch the trend this year.

2.THE HIGH TIME FOR '80S OUTFITS

Nowadays, when the global political climate is unstable, it’s high time for a certain kind of nostalgia. The ‘80s were a time of economic boom, when fashion and lifestyles were fast and frivolous.This trend is a heart-felt attempt to escape from the anoying realities of life.
Key pieces next season will include masculine checks on power suits, more asymmetry, metallic fabrics and the return of the super-functional fanny pack.

3. SUSTAINABLE FASHION IS THE NEW COOL


Consumers are demanding an ethical outlook from brands and retailers. Having a truly authentic position on the environment will differentiate the brands that connect with millennial from those that won’t.
We expect many brands to follow this eco-trend next year. Consumers will also become more concious about sustainable wave and vegan fabrics.
4. BUST-DETAILS INSTEAD OF SHOULDER-DETAILS
Next to take the spotlight is the bust. Autumn 2017 saw not only the return of the corset but also slogan T-shirts, which placed motifs like peaches on the breast area.
This focus on this area of the female form will increase in spring 2018 proved by the Spring/Summer 2018 catwalk shows. 
5. YOUR CLOTHES WILL BE MORE FUNCTIONAL

Our world is developing fast and we are all now conscious about our health and functionality. This trend will result in clothing that responds better to the weather, that travels well and is comfortable.

Hello You!

Join our mailing list